2019 Kia Big Game Commercial Introduces Give It Everything Initiative

During the Big Game for the past 9 years, Kia has been the talk of the commercial-loving crowd because of how cool the ads came off. Most recently was the all-new Kia Stinger and Steven Tyler being paired together to represent the spirit of performance and power. Kia took a different approach for its 10th year in a row of airing commercials during the Big Game. That’s because our brand wants to Give It Everything to ensure that our world is a better place. And what better way to do so than putting the money typically designated for a…